Like an iceberg, it sits below the water line of contemporary retailing – unseen, and yet threatening. It’s the issue of data security and brand trust, which, if ignored, can do a whole lot more than cut a hole in the hull of today’s business. It can keep you from the profitable blue oceans of customer data, insight and knowledge – today and tomorrow.
Hint, it’s about way more than energy efficiency.
Over 188 thousand people attended CES this year. The giant consumer electronics show continues to evolve to meet the changing demands of consumers along with the channels being used to sell and service them. This is particularly true in the area of IoT and the Connected Home, two areas that continue to drive innovation and disruption.
…Read the rest
Sprosty is known for its expertise at the intersection of retail and technology, and we’ve helped some of the biggest retail brands in the industry launch successful new technology initiatives. Our specialty is helping companies in and out of retail find growth opportunities that others can’t see. Not surprisingly, the retail opportunity …Read the rest